Marketing Support Portal for Heinz
This summer Heinz launched several marketing campaignsites in Europe with branding, loyalty and personal customer contact as objectives. Visitors can order personalized cooking aprons, photos printed on canvas and Swiss and Austrian EC football shirts with their name on the back. These multilingual webshops and the back-office for production and logistics arose from the versatile i-Engine portal.
This summer Heinz launched several marketing campaignsites in Europe with branding, loyalty and personal customer contact as objectives. Visitors can order personalized cooking aprons, photos printed on canvas and Swiss and Austrian EC football shirts with their name on the back. These multilingual websites with webshops and the related back-office portal for production and logistics arose from the versatile i-Engine platform.
